Uneven Burn Advice...really?

I've found that (when I'm sober.. don't try this drunk haha).. if you blow threw the cigar (like you were purging it) while you touch it up with a lighter, it won't get that overheated bitter taste.

I'll usually roll it over or give it a light blow on the light end to see if I can correct it, but if not, I give the light/blow trick a shot.