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Old 02-16-2012, 08:16 AM   #1
proguy747
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Join Date: Oct 2011
First Name: Marc
Location: Orange County CA
Posts: 87
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Default Re: My store is opening a lounge but we need some help...

Do not charge for a membership. I spend money all the time at the lounge(maxamar). I love to hang out and talk the **** with the guys. Before you know it I am buying several cigars based on others reviews. Amar runs a free lounge and has a ton of repeats. You never feel pressured and are always welcome to bring your own smokes.

You also need to think of the lounge as the real cost to you is the construction of it. You are already paying the rent, electricity, etc.

You would be surprised how many locals would offer there help if you put a sign up asking for help building the lounge. Announce in advance that you plan on this lounge and love insight from your customers.
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Old 02-16-2012, 08:41 AM   #2
aaron72
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Join Date: May 2011
First Name: Aaron
Location: Bay Area, CA
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Default Re: My store is opening a lounge but we need some help...

A few ideas that some of the local shops put on:

1. Monday night football during the football season
2. When it's not football season, they do Man Cave Monday where they have a guy movie (action flick) set to play at 7PM
3. On specific days, usually to go along with games or movies they have a food truck (big thing in California) come out and sell food (good food and priced right) to the people there for the event.

Being able to sell alcohol is a big deal, but I know getting the right licensing can be a nightmare.

I also agree not to charge a cover. Going with a 1 cigar purchase minimum is fine.

It's no secret that the clientele is primarily men, so think of events that guys would want to hang out and participate in, poker as was mentioned, darts, sporting events (UFC and such). Lots of ideas out there to be taken advantage of.
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