The Case of the Expanding Ring Gauge

[Commander Quan]

I think there is a financial advantage to making cigars larger as well. The cost of the extra tobacco in a 60RG cigar is minimal over what it would take to make a 45rg but the cost of rolling, packaging, and shipping is exactly the same, and a box of large cigars takes up almost the same amount of space on a B&Ms shelf. Larger RG cigars sell for more than smaller sized ones, so if an extra $20 can be made on a box of large cigars it's in the manufacturers, and retailers advantage to produce and sell products that that maximize their resources.

[Mr. Ed]

Originally Posted by Commander Quan

I think there is a financial advantage to making cigars larger as well. The cost of the extra tobacco in a 60RG cigar is minimal over what it would take to make a 45rg but the cost of rolling, packaging, and shipping is exactly the same, and a box of large cigars takes up almost the same amount of space on a B&Ms shelf. Larger RG cigars sell for more than smaller sized ones, so if an extra $20 can be made on a box of large cigars it's in the manufacturers, and retailers advantage to produce and sell products that that maximize their resources.

That's definitely an interesting take. I guess tradition can be ignored for some extra bucks.